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Process automation

Google Apps Script

Free automation inside Google Sheets, Gmail, Drive, and Calendar using JavaScript

Good choice Free plan

Choose it if you live in Google Sheets/Gmail and someone has basic coding skills; skip it if you want no code.

This link goes to the official site, script.google.com. We do not earn anything from this click.

Home page of Google Apps Script
Home page of script.google.com on November 7, 2026. The service interface changes, and the name and logo belong to their owner.

About this service

A tool built into your Google account: you write a small script that calculates, sends emails, or fills spreadsheets on a schedule. For a small business it is the cheapest way to automate internal spreadsheets, but it needs basic coding skills or help from a developer.

What you can do with it

  • daily report from a spreadsheet → email to the owner
  • new Google Form submission → row and email to a manager
  • payment reminders on a schedule in a spreadsheet

Who it suits

  • businesses that live in Google Workspace
  • an owner with basic skills or a developer on call

Strengths

  • free
  • deep integration with Google services

Limitations

  • JavaScript code is required
  • quotas on the number of executions and emails

Integrations

  • Gmail
  • Google Sheets
  • Google Drive
  • Google Calendar

Alternatives to Google Apps Script

  • Zapier

    Process automation

    Connects 9,000+ apps in "if this, then that" workflows without code

    • Free plan
    • from $19.99/mo
    Recommended Try
  • Make

    Process automation

    Visual workflows with branches, loops, and data array processing

    • Free plan available
    Recommended Try
  • n8n

    Process automation

    Open automation with your own server and built-in AI nodes

    • Free plan
    • from €20/mo
    • Open source
    Good choice Try

All services in “Automation and agents”

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