Advertising
Optmyzr
PPC platform: optimization and automation for Google, Microsoft, Meta and Amazon Ads
Choose it if you run many Google Ads accounts; skip it if you have a single small ad account.
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About this service
Tool for PPC specialists: automation rules (Rule Engine), monitoring, reports and Shopping and PMax management. Price depends on the chosen ad budget tier; there are three plans: Essentials, Premium and Enterprise. Main audience: agencies and teams with several accounts.
What you can do with it
- automate bid and budget rules in Google Ads
- regular reports across several ad accounts
- manage Shopping and PMax campaigns (from the Premium plan)
Who it suits
- agencies
- PPC specialists
- e-commerce
Strengths
- deep set of PPC automations
- supports several ad platforms
Limitations
- prices are not shown on the page: they depend on ad budget
- Shopping/PMax management only from Premium, and Campaign Automator is separate from $249 per month
- needs PPC expertise; excessive for a small business
Integrations
- Google Ads
- Microsoft Ads
- Meta Ads
- LinkedIn Ads
- Amazon Ads
- Claude
- ChatGPT
Alternatives to Optmyzr
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Birch (formerly Revealbot)
AdvertisingAutomatic rules and reports for Meta, Google, and TikTok ads
- from $49/mo
Niche Try
AdsConcept
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