Social media (SMM)
Metricool
Social media planning and analytics in one place with an AI assistant
Choose Metricool if you want a scheduler plus analytics with a free start; for one account, Meta Suite is enough.
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About this service
Combines a publishing calendar with reports on social media and ads. The free plan is limited to one brand, so it costs more for several brands or agencies.
What you can do with it
- publishing calendar and a monthly reach report
- compare website traffic with social media posts
- plan reels with captions
Who it suits
- small business that needs analytics
- owner with one brand
Strengths
- planning and analytics together
- clear reports
- free start
Limitations
- only one brand is free
- few AI credits on the free plan
- English-only interface
Integrations
- TikTok
- YouTube
- Google Business
Alternatives to Metricool
AdsConcept
Need help with implementation?
Picking a tool is half the job. If you want AI to bring in leads rather than add another subscription, tell us about your task.