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Email marketing

Klaviyo

Email and SMS for online stores with segments and AI assistants

Niche Free plan

Choose it if you run an online store and need behavior-based emails; overkill for service businesses and solo experts.

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Home page of Klaviyo
Home page of klaviyo.com on November 7, 2026. The service interface changes, and the name and logo belong to their owner.

About this service

The strongest email service for e-commerce, with behavior-based workflows. Overkill for services without a store; the free plan is limited to 250 profiles.

What you can do with it

  • abandoned cart emails in a store
  • segments by purchases
  • AI email subject line

Who it suits

  • online stores
  • e-commerce

Strengths

  • behavior-based workflows
  • integration with stores

Limitations

  • gets pricier as profiles grow
  • AI credits are separate
  • overkill for services

Integrations

  • Shopify
  • WooCommerce
  • WordPress

Alternatives to Klaviyo

  • Omnisend

    Email marketing

    Email and SMS for online stores with AI agents and MCP access

    • Free plan
    • from $11.2/mo
    Good choice Try
  • MailerLite

    Email marketing

    Simple email service with a landing page builder and an AI assistant

    • Free plan
    • from $12/mo
    Recommended Try
  • SendPulse

    Email marketing

    Ukrainian service for email campaigns, auto funnels, SMS, and chatbots

    • Free plan
    • from ₴232/mo
    Recommended Try

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